hello, I am
Designer and developer based in Moscow. I have been designing since 2019 and writing code since 2022. I started as a graphic designer and learned to code because I was tired of handing over my layouts and getting them back changed.
I take a project whole: I study the field, work out the structure, design it, build it and write whatever off-the-shelf tools cannot do — a configurator with a live quote, a calculator, a catalogue filter that turns into a request to my own API in front of you.
Besides websites — packaging, identity and print: wayfinding for a museum complex, a battery range for two markets, fifty-odd identities and a hundred covers for books and records.
Still studying — six design schools and four machine-learning programmes. The path and the schools are below.
and below
Seventeen sheets: three commercial projects, ten websites, a longread and three presentations. Each spread shows how the work looks on a desktop and on a phone, plus its palette. The sheet turns: take it by the edge and pull. Whatever you like opens straight from the album.
Cistercians vs Cluny · all seventeen sheets below
Pull the sheet by its edge to turn it · Take the magnifier and run it over the paper Swipe, or use the arrows at the edges
everything in the album
what I do
Structure, design, markup and production code. The layout never goes to someone else — I build it myself.
Filters, configurators, a live quote, my own API — not a pile of other people’s plugins.
Local assistants, search across your own documents, routine automated in Python.
Packaging, identity, decks, covers. Print-ready files that meet every requirement of the printer.
about me
Seven years of commercial practice: identity, packaging, print, environmental graphics. It started with logos for local businesses and grew into a federal museum complex and a packaging range released on two markets at once.
Before the first line goes down, I break the category into molecules: what is already on the shelf, where the gap is, what gets in the buyer’s way. My job is not the layout on screen but the result on the shelf — prepress, colour proofs, sign-off with the printer, acceptance on site.
Illustrator, Photoshop, InDesign, Figma. Pantone and colour proofs, printing houses in Russia and China.
Four years in code: frontend, backend and applied machine learning. I build shops and catalogues, configurators and calculators, and local AI assistants that run on the client’s own machine with no cloud.
I take on the parts off-the-shelf tools cannot do. My catalogue filter is not a plugin but my own API; the configurator prices the order in front of the buyer; the assistant remembers a year of conversation because its memory was written by hand.
PHP, WordPress, REST API, MySQL · Python, FastAPI · HTML, CSS, JavaScript · WooCommerce, Stripe · Ollama, ComfyUI, LoRA · Docker.
A project usually goes like this: the designer draws a layout and hands it over to a developer. Half the idea dies in that handover — the grid drifts, the motion disappears, and the argument about whose fault it is eats two weeks.
I close both ends myself. Whoever set the typographic grid also writes the CSS; whoever drew the product card also builds the endpoint behind it. That is how VOC Gems was built — a shop for five hundred-odd stones taken from an empty folder to production in three months.
I learn on real projects: every new programme goes straight into the work.
how I work
Registered as self-employed in Russia and working under a service contract. Payment comes with a receipt.
No gap between “it looked good in the mockup” and “it fell apart in the build”: I do both.
A fixed price per stage where the scope is clear, hourly where it is open-ended. Deadlines go in the contract.
Every project gets a Russian and an English version — built separately, not machine-translated.
how to reach me
Scripts are off — the album is shown as a run of sheets.
Daria Seehof · Web design and development · Moscow